Digital Marketing - Tallaght
Short course offering key practical skills in social media for industry and non-profit organisations.
| Award Name | Special Purpose Certificate (Level 6 NFQ) |
|---|---|
| NFQ Classification | Special Purpose |
| Awarding Body | Technological University Dublin |
| NFQ Level | Level 6 NFQ |
| Award Name | NFQ Classification | Awarding Body | NFQ Level |
|---|---|---|---|
| Special Purpose Certificate (Level 6 NFQ) | Special Purpose | Technological University Dublin | Level 6 NFQ |
Duration
1 year
Mode of Study
Part Time
Method of Delivery
Classroom, Online
Schedule
One evening per week of face-to-face class, and one class online/blended on a second evening, over two x 13 week semesters.
Entry Requirements
Minimum Entry Requirements?
Under 23 applicants must have ordinary level Grade 06 or better in five subjects. The subject list must include either English or Irish. Ordinary level Mathematics Grade 06 or better is also a requirement to apply for year one of this course.
If a Mature student (over 23 years) you may be exempted from this requirement and are eligible to apply. All applicants must have competence in spoken and written English.
Careers / Further progression
What are my career opportunities?
Social Media
Content Creators and Designers
Community Managers
Digital Marketers
Advertising and Communications
Progression
There is progression onto the degree. If you’re thinking of doing this, email DigitalMarketing.Tallaght@tudublin.ie and we will explain the process to you.
Further information
Commencement Date September 2023
Tallaght
Short course offering key practical skills in social media for industry and non-profit organisations.
Quickly learn key social media and digital marketing skills and bring into workplace immediately.
Shorter version of BA in Digital Marketing at TU Dublin Tallaght Campus. Option to complete full BA degree later using these credits.
Brand new for this year, responding to current skills needs of Dublin and global tech sector.
Close links with technology hubs and Digital Docklands.
Developing core Marketing and Applied Digital Skills.
Hybrid of digital/IT skills with international marketing and communications.
Social Media. Data Analytics. IT. Design. Business.
International core pillar throughout course.
Applied education and practical skills development
Work placement or major industry project.
Core module – Marketing Technology Landscape – to prepare graduates for changing trends in digital transformation of all organisations.
A short course (one night per week and some online content) offering core practical digital marketing and social media skills.
Semester 1
Introduction to Advertising (Elective)
Applied Global Digital Marketing
Data Analytics and Visualisation (Elective)
Graphic Design (Elective)
Introduction to Digital Marketing
Introduction to Information Technologies, Applications and Social Media (Elective)
International Marketing Applications (Elective)
Introduction to Marketing Theory (Elective)
Project Management (Elective)
Semester 2
The Marketing Communications Industry (Elective)
Business Information Technology and Introduction to Data Analysis (Elective)
Applied Industry Project / Placement (Elective)
Marketing Technology Landscape
Social Media Marketing and Global PR
Web/App Design & Optimisation (Elective)
School of Marketing and Entrepreneurship
school.me@tudublin.ie