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Entrepreneurship & Marketing

Postgraduate
DK_BBUSS_R

The aim of the MBS in Entrepreneurship and Marketing is to produce independent minded, self-reliant graduates with the theory, practice and research capability for employment as managers in both specialist and non-specialist roles across a broad range of industry sectors, with a specific specialism in the areas of Entrepreneurship and Marketing.

Award Name Degree - Masters (Level 9 NFQ)
NFQ Classification Major
Awarding Body Dundalk Institute of Technology
NFQ Level Level 9 NFQ
Award Name NFQ Classification Awarding Body NFQ Level
Degree - Masters (Level 9 NFQ) Major Dundalk Institute of Technology Level 9 NFQ
Location:
Dundalk
Attendance Options:
Daytime, Full time, Part time
Qualification Letters:
MBS
Apply to:
Course provider

Duration

1 Year

This programme is available on a one year full-time basis (attending two days per week), or a two-year part-time basis (attending one day per week).

Entry Requirements

Applicants must have a recognised honours degree, normally a 2:2 or higher, in business, marketing, entrepreneurship, accounting or related discipline.

Course Web Page

Further information

Registration for a part-time course at DkIT could not be easier.

Just click on dkit.ie/parttime or dkit.ie/postgraduate to search for your course and follow the ‘How To Apply’ instructions on the course page.

Please note that early registration is advisable as the number of places on many courses are limited. Applications will be dealt with in order of receipt of completed application and appropriate fee. Applicants must notify the Lifelong Learning Centre in writing in the event of your withdrawal from any course for any reason.

If you have any questions about registering for a course, contact our Lifelong Learning Team on parttime@dkit.ie or call us on +353 (0)42 9370290

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Graduates should also be capable of pursuing further studies to Ph.D. level.

The period of structured tuition is September to May (two semesters), with the dissertation submitted in August. Examinations will take place in January and May

Course Content

Semester 1
Induction Workshop
Business Strategy*
Entrepreneurship & Economic Development
Systematic Innovation & Intrapreneurship
Strategic Brand Management
New Venture Finance
Research Methods

Semester 2
Research Project**
Change Management
Entrepreneurship Theory & Practice
Marketing for New Product Development
Applied SME Strategic Business Management
Strategic Digital Marketing

* A week-long intensive module, jointly run in conjunction with Heilbronn University, Germany.

**Research Project: Students will be required to complete a research project of around 7,000 words

Important notice about this course
This programme has been awarded an Education Award 2019 for Best International Collaboration Project. This is the second year that the programme has received this award and last year it was also awarded the prize for Best Academic Partnership

Colin Cooney (Programme Director)
Phone: +353-0429370200
Email: Colin.Cooney@dkit.ie

Location:
Dundalk
Attendance Options:
Daytime, Full time, Part time
Qualification Letters:
MBS
Apply to:
Course provider