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Digital Marketing

Lifelong Learning
8001 5N1364
Award Name Level 5 Component Award (Level 5 NFQ)
NFQ Classification Minor
Awarding Body QQI
NFQ Level Level 5 NFQ
Award Name NFQ Classification Awarding Body NFQ Level
Level 5 Component Award (Level 5 NFQ) Minor QQI Level 5 NFQ
Location:
Clane
Attendance Options:
Part time, Evening, Blended
Apply to:
School

Duration

8 sessions. Monday 7.00pm - 9.30pm.

Entry Requirements

Participants must be at least 16 years of age in order to enrol on an adult education course.

Course Web Page

Further information

For details on evening courses next start dates/enrolment contact the college or check out their website on www.clanesm.com

€290. Payment Plan Option.

This course will introduce students to the core principles required to develop and implement digital marketing strategies and activities. It is ideal for business owners looking to promote their business online, people working with websites who wish to acquire up to date skills, anyone working in a marketing role who wish to acquire online marketing skills or people who wish to gain a professional, accredited qualification in digital marketing.

This is a valuable opportunity to see how industry leaders plan and implement digital strategy. Upon completion you will have a clear understanding of the various channels and activities required to plan, implement and manage a comprehensive digital marketing campaign.

This module is a component of “eBusiness” 5M0828 and “Marketing” 5M2069.

The course covers the following topics:
Introduction to Digital Marketing, Search Engine Marketing, Pay Per click & Display advertising, Email Marketing, ecommerce, user experience and web design, Mobile Marketing, Google Analytics, Social Media Marketing, Digital strategy and planning.

5N1364 Digital Marketing

Payment of Fees:
PaymentofFees Fees must be paid in full on Enrolment or by Payment Plan Options.

Payment Plan Options:
Choose a Payment Plan Option to suit you:
1. Full Payment.
2. Payment by monthly instalments. (Not available for Summer Term).

Fees: Are non-refundable except where a course is not held due to poor enrolment. All cheques should be crossed and made payable to:
Scoil Mhuire Adult Education Account.

Fee reductions may apply.

Class Materials: Where necessary a charge will be made for class materials.

Gift Vouchers: Can be purchased in the office during office hours.

Terms & Conditions:
QQI Courses:
Scoil Mhuire Community School is registered with QQI to offer programmes leading to QQI awards in the National Framework of Qualifications & adheres to the Equal Status Act 2000.

QQI Requirement:
All QQI courses facilitate Self Directed Learning (SDL) Hours stated indicate minimum Tutor/Learner contact hours. All Learners English Oral and Communication skills should be appropiate to the QQI level which they wish to study.

Car Park:
Over 270 car parking spaces available on school grounds. Cars are parked at owner’s own risk. Car Park closes at 10.15pm.

No Smoking:
Smoking is prohibited by law in any part of the school building or school grounds.

Health & Safety:
All course paticipants attend at their own risk. Neither the Minister for Education nor the Board of Management and their officers accept liability for damage or injury to persons or property, while present in the school or its precincts.

Courses:
Formation of courses will depend upon sufficient enrolments for the course. The Director reserves the right to close a course and refund fees or to alter times & dates of a course if deemed necessary. Course content may be subject to change. We will only contact you if your course is not formed.

Age Requirement:
Participants must be at least 16 years of age in order to enrol in Adult Education Courses.

New Courses:
If you feel you would be suitably qualified to give a particular course please contact us.

Light refereshments available.

Adult Education Department
Scoil Mhuire Community School
Clane
Kildare
Ireland

Tel: 045 868255
Email: info@clanesm.com
Web: www.clanesm.com

Location:
Clane
Attendance Options:
Part time, Evening, Blended
Apply to:
School